NewMulti-platform Media Impact Value

Prove what your campaigns are worth.

Aprise is the system of record for influencer and PR teams — plan the right creators, run flawless events, capture every piece of coverage, and put one defensible number in front of your clients.

Built for agencies and brand teams across Greater China and APAC · English + 繁體中文

app.aprise.ai / campaigns / spring-launch

Media Impact Value

+38% vs. last campaign
HKD0

Campaign value, rising as coverage lands

By platform

  • Instagram42%
  • TikTok31%
  • 小紅書 RED18%
  • Online press9%

Top creators

  • ECElaine C.@elaine.tastes312,400
  • MKMarcus K.@marcusk.fit268,900
  • YTYuki T.@yuki.mode224,100

Coverage counted everywhere it lands

  • Instagram
  • TikTok
  • 小紅書 RED
  • YouTube
  • Facebook
  • Threads
  • X
  • Online press
  • Blogs & publications

The problem

Campaign proof shouldn't live in ten places.

  • Creator lists in spreadsheets
  • RSVPs in inboxes
  • Coverage in screenshots
  • Metrics in five dashboards
  • Value in someone's head

By the time the client asks “did it work?”, the answer is scattered — and a week of copy-paste away. Aprise puts the whole campaign, and its value, in one place.

The platform

Plan it. Run it. Prove it.

One workspace carries the campaign from first shortlist to final report — so nothing gets lost between the brief and the proof.

01Plan

Brief the right creators, not just the usual ones.

Your entire roster lives in one rated, searchable directory — fees, platforms, past performance, and team notes attached to every profile. Shortlist on what actually worked last time, not on whoever comes to mind first.

  • Ratings, tags, and notes shared across your whole team
  • Full campaign history on every creator profile
  • Fees and deliverables tracked per platform and format

Creator directory

248 profiles
Search creators, tags, platforms…
  • ECElaine Chan@elaine.tastes4.8
  • MKMarcus Kwok@marcusk.fit4.6
  • YTYuki Tan@yuki.mode4.9

02Run

Event day, without the clipboard.

Send invites, track RSVPs, and check guests in at the door with QR codes. Attendance becomes clean data the moment it happens — plus-ones, no-shows, and all — while door staff see only what they need.

  • QR check-in that works on any phone
  • Live RSVP and attendance tracking
  • Guest lists, logistics, and door-staff roles in one place

Spring Launch · Door

Live

84 / 92

guests checked in

  • Elaine Chan +119:04Checked in
  • Priya Sharma19:11Checked in
  • Daniel HoExpected

03Prove

One number your clients can interrogate.

Paste coverage as it lands and AI matches it to the right creator and campaign, pulling reach and engagement automatically. Everything rolls up into Media Impact Value — weighted by platform and format, transparent line by line.

  • AI coverage matching with automatic metric capture
  • Weighted MIV across every platform and format
  • Client-ready decks and live dashboards in one click

Campaign report

Export deck (.pptx)
HKD1,284,600

Total Media Impact Value · weighted by platform & format

  • Instagram42%
  • TikTok31%
  • 小紅書 RED18%
  • Online press9%

12 creators · 34 deliverables · 4 platforms

Toolkit

Six modules. Zero tab-switching.

Everything a campaign needs between the brief and the invoice — built as one product, not a bundle of point tools.

Creator directory

A rated, tagged roster with history across every campaign, so you brief the right creators — not just the available ones.

Event RSVP & QR check-in

Send invites, track RSVPs, and check guests in at the door with QR codes — attendance captured as it happens.

AI coverage matching

Paste a post or article and AI matches it to the right creator and campaign, extracting reach and engagement automatically.

Media Impact Value

Weighted MIV across platforms and formats turns reach and engagement into a single number clients understand.

Multi-platform deliverables

Track posts, stories, reels, and articles per platform and format — each with its own metrics and weighting.

Client-ready reports

Generate branded decks and live dashboards in a click — turn PR activity into proof your clients can act on.

Consolidated campaign performance, role-based access control, and a fully bilingual interface (English · 繁體中文) come standard.

Media Impact Value

A number that survives the client's questions.

MIV isn't a black box. Each deliverable earns value from its reach and engagement, weighted by the platform and format it ran on. Add it up and you get one figure that reflects what the campaign actually delivered — and that you can defend line by line.

DeliverableReachWeightValue
Instagram Reel120,0001.4×168,000
Instagram Story85,0000.6×51,000
Online article240,0001.1×264,000
TikTok video300,0001.3×390,000
Total Media Impact ValueHKD 873,000

Illustrative figures. Weights are configurable per workspace.

Why Aprise

Built to make campaign value clear.

6

core modules in one workspace — directory to deck

2

languages, one interface — English · 繁體中文

1

defensible number your clients can act on

Minutes

from campaign wrap to a client-ready report

Industries

Made for the campaigns you run

From tastings to launches, Aprise adapts to how each industry measures influence.

Food & Beverage
Beauty & Personal Care
Fashion & Apparel
Hospitality & Lifestyle
Travel & Destinations
Consumer & Retail

The shift

Reporting that changes the client conversation.

We used to spend the week after every launch stitching screenshots into a deck. Now the deck is ready the morning after — with one number at the top and every receipt behind it.

Account Director

Independent PR agency · Hong Kong

QR check-in changed our event nights. The door moved faster, and for the first time we knew exactly who showed — before the venue lights came up.

Events & Partnerships Lead

Lifestyle brand · Taipei

Clients stopped asking “what did we get?” and started asking “what should we do next?” That's the shift Media Impact Value made for us.

Co-founder

Boutique influencer agency · Singapore

Pricing

Plans that scale with your campaigns.

Start in minutes — no demo required. Enterprise teams, let's talk.

Starter

For a single team running its first campaigns.

HKD1,000/ mo

billed annually

  • Up to 3 active campaigns
  • Creator directory
  • Event RSVP & QR check-in
  • Media Impact Value
  • Client-ready reports
  • 2 team members

Growth

Popular

For agencies running campaigns in parallel.

HKD2,700/ mo

billed annually

  • Unlimited campaigns
  • Everything in Starter
  • AI coverage matching
  • Multi-platform deliverables
  • Role-based access control
  • 10 team members

Enterprise

For larger teams with custom needs.

Let's talk

Book a demo
  • Everything in Growth
  • Unlimited team members
  • Custom MIV weighting
  • Priority support
  • Onboarding & training
  • Custom data export

Security & data

Your campaign data, handled with care.

Encrypted in transit & at rest

Data is encrypted over TLS in transit and at rest in the database.

Role-based access control

Admin, operator, and door roles scope what each member can see and do, per campaign.

Backups & recovery

Managed database backups keep your workspace recoverable.

Your data, exportable

Export your campaigns and reports whenever you need them — nothing is locked in.

Privacy-minded by design

Built with Hong Kong PDPO and regional privacy expectations in mind.

FAQ

Questions, answered.

Media Impact Value (MIV) translates a campaign's reach and engagement into a single monetary figure, weighted by platform and format, so clients can compare and understand performance at a glance — and see exactly how it was built.

Put a number on your next campaign.

Book a walkthrough and we'll set Aprise up around the way your team already works — most teams are running their first campaign the same week.